RoundView is a framework or ‘toolkit’ for teaching sustainability; it helps people to imagine and plan for a sustainable future. The toolkit comprises guidance on sustainable thinking (based on sound scientific principles), which are illustrated using a series of highly engaging and interactive displays.
The RoundView toolkit and guidelines have been developed by a wide range of people since 1996, incorporating insights from The Natural Step, Cradle-to-Cradle and Permaculture. The development of the RoundView approach has been spearheaded by Dr. Joanne Tippett at the University of Manchester, who is also the founder of Ketso: a company specialising in developing tools for creative engagement.
Countryscape has worked closely with the RoundView team to develop not only the product’s brand identity, but also the visual elements of the toolkit itself. This has involved translating complex scientific principles into clear and intuitive graphics, capable of engaging with people of all ages and backgrounds. The RoundView toolkit has since been used by Tesco as part of a pilot project exploring new ways of teaching sustainability to staff at all levels; it has also been used in teaching sustainability to schoolchildren.
For more information about RoundView visit www.roundview.org