Planet Hydrogen

Branding

Planet Hydrogen - Branding

Countryscape was commissioned to create a logo for Planet Hydrogen: a global network of environmental campaigners promoting the use of hydrogen as a sustainable fuel source. The logo itself reflects the process of extracting hydrogen from water using electricity generated by solar, wind and tidal energy.

The Planet Hydrogen brand was designed to be widely accessible and capable of being used by groups with limited resources, including those in developing countries. For example: the typeface used by the brand is free and open-source, ensuring there are no ongoing costs in maintaining it.

This work also involved the production of business stationery, displaying the new brand.